September 11, 2012

Smooth Sailing Ahead: The Importance of an Effective Onboarding Process

Congratulations! You’ve won a new account! Now comes the hard part – ensuring a successful onboarding process so that you make a good first impression and […]
March 16, 2012

Behind the Velvet Rope: A Day in the Life of a PR Pro

Wikipedia defines Public Relations as “the practice of managing the flow of information between an organization and its publics.” This sounds pretty simple. But for anyone who has ever worked in public relations, you know that “simple” is not how you would describe your job.