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Will Electronic Communication Replace Face-to-Face Interaction with Clients?

With clients and customers becoming ever more mobile and global, will electronic communication replace face-to-face interaction? Emailing, texting, FTP sites, PDA’s, video conferencing – is there any reason to call your client or have a face-to-face meeting? Will the next generation of advertising account managers even know how to interact in real life situations after being “wired” to communicate electronically since the day they could hold their first iPhone?

With clients and customers becoming ever more mobile and global, will electronic communication replace face-to-face interaction?  Emailing, texting, FTP sites, PDA’s, video conferencing – is there any reason to call your client or have a face-to-face meeting?  Will the next generation of advertising account managers even know how to interact in real life situations after being “wired” to communicate electronically since the day they could hold their first iPhone?

In business, building solid personal relationships is key to success.  Personal interaction promotes effective and collaborative teamwork and builds strong relationships, which keeps clients happy.  Domus credits much of its success to building personal relationships with its clients; relationships that have, in some cases, led to friendships, on top of successful business partnerships.  In addition to regular phone and face-to-face contact, we have gone as far as setting up a permanent office in our clients’ offices in locales across the country  in order to provide constant face-to-face interaction.  It doesn’t get much more hands on than that. Sure, we could save money by virtual communication; but nothing has more value than an on-site presence.  It simply makes good business sense.  When you’re visible, your client will look to you first.

Domus is a leading edge internet marketing agency that brings its full range of classic marketing expertise to its hi-tech digital capabilities. For more information on how Domus can help you accurately analyze your internet presence and develop effective strategies to further your brand, visit us at http://www.domusinc.com.

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