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Google Analytics and WebTrends Mis-Report Bing Traffic

Our SEM team has found that there is a glitch in both Google Analytics and in WebTrends, whereby they identify organic traffic from Bing as being from a referring site. Google supposedly is working on fixing this, but because WebTrends is installed in-house the fix is a little more involved.

SEM marketers should take note when reviewing site traffic.

Domus is a full-service internet marketing, advertising, and public relations agency based in Philadelphia. Click on our web site to find out more about us.

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