As a male or female procurement or business decision maker, your job is to serve the best interests of your company and its shareholders, and quality and value come first. So the three main reasons to include women-owned businesses in your consideration set are:
According to the latest WBENC stats, women are slightly more likely than men to start a business, however women-owned businesses generate only 8% (9.2 million) of private sector jobs and only 4.4% of total private sector revenue. While that is great progress since 1972 – the first time the U.S. Census Bureau provided data on minority-owned and women-owned businesses, there is almost unlimited upside. So, whether you are a male or female business decision maker, it is in your business’s best interest to include a woman-owned business in your consideration set. Do it for your business . . . and do it for your daughters. The goal is to get women-owned businesses to grow from 8% and $4.4% to 50%+ of total private sector jobs and revenue, respectively. #BuyWomanOwned; #DoItForYourDaughters.
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