When Westinghouse Electronics calls you ten days before CES, the world’s gathering place for consumer technologies, wanting public relations support for their new Roku television and home office and gaming monitor products launching at the show, do you panic? Not if you’re Domus.
With most editors booking appointments for this tradeshow months in advance, Domus had to turn around on a dime. After being briefed by the client on their entertainment experience story, we wrote four press releases, strategized thought leader angles and started making phone calls.
We were able to book ten appointments that generated coverage in industry outlets such as: Cord Cutters, DealerScope and Display Daily. More importantly, we established relationships with key media outlets that positioned Westinghouse as the authority in the industry for future coverage.
Need to jump start your public relations? Turn to Domus, one of the best PR firms in Philadelphia.