Luxury appliance manufacturer Dacor was looking for a full-service advertising agency that could leverage targeted advertising to increase brand awareness and engagement in the luxury brand appliance category with its “Dacor is in the details” campaign.
Domus created cutting-edge advertisements that ran in the top-performing major home and garden publications in terms of “actions taken” and “total recall,” according to VISTA’s Print Effectiveness Ratings Services.”
“Seeing measurable results on an advertisement is a satisfying experience, and Dacor couldn’t have done it without the inspiration and skill of the Domus team,” said Elaine Chaney, senior vice president of sales & marketing at Dacor.
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