February 27, 2012

A Real Game-Changer

Some of the major stories throughout the past year – whether about politics, business, sports, entertainment or otherwise – share a similar theme: all have been impacted significantly by the power of social media.
January 21, 2010

Politics and Web Marketing

With the election of Scott Brown in Massachusetts, we're all reminded that the 2010 US election cycle is barely around the corner (if not already started). As such, candidates need to start planning their (marketing) campaigns, and as with other marketing (of products, services), political marketing today needs to have a strong internet component - SEO, SEM, social media, rich media ads, etc.