June 15, 2010

iAd JS, Apple’s iAd Development Kit

Apple has officially announced their iAd development kit, “iAd JS”, which enables agencies to develop interactive ads for their clients. As explained in Apple’s technical documentation, it gives […]
May 10, 2010

Insight Into Apple’s iAd from a Developer’s Point of View

On April 30th, Apple released their first draft of the iAd framework reference document. Although this document is written for developers and not advertisers, it gave […]
April 12, 2010

Bigger than the iPad?

Apple's iPad had an impressive launch, and many people believe it has the potential to be a game changer in the way we consume media. But possibly more important than the iPad is Apple's introduction of iAd, its new mobile advertising network.