September 2, 2010

Coming to a Home Near You – 3D Television – and Commercials

3D movies have exploded in theaters, and now manufacturers have followed suit with 3D TVs for residences. How soon will marketers adopt 3D commercials? In June, ESPN network broadcasted the World cup in 3D, which included 3D commercials from Procter & Gamble, Sony Corp. and Disney’s Pixar.