Comments on: Reinforce Online Advertising with Google Remarketing http://www.domusinc.com/blog/2010/05/reinforce-online-advertising-with-google-remarketing/ Fri, 28 Oct 2011 17:39:28 +0000 hourly 1 http://wordpress.org/?v=3.0.4 By: Jason http://www.domusinc.com/blog/2010/05/reinforce-online-advertising-with-google-remarketing/comment-page-1/#comment-705 Jason Wed, 12 May 2010 01:29:43 +0000 http://www.domusinc.com/blog/?p=294#comment-705 Remarketing has the potential to really catch on. Consider the fact that both consumers and advertisers can benefit from this approach. Advertisers can place relevant ads in front of those who have already expressed an interest in certain products. Consumers can benefit from discounts displayed on retargeted banner ads. Something also to consider is the importance of advertising across multiple content networks, as opposed to just one. It can be very effective when it comes to expanding your reach. Here’s a great article on the benefits of <a href="http://bit.ly/c7scD7" rel="nofollow">retargeting</a> across multiple platforms. Remarketing has the potential to really catch on. Consider the fact that both consumers and advertisers can benefit from this approach. Advertisers can place relevant ads in front of those who have already expressed an interest in certain products. Consumers can benefit from discounts displayed on retargeted banner ads.

Something also to consider is the importance of advertising across multiple content networks, as opposed to just one. It can be very effective when it comes to expanding your reach. Here’s a great article on the benefits of retargeting across multiple platforms.

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